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- Growth Insights #021
Growth Insights #021
Surveys that boost sales, AI insights, and a $1M growth story inside!
Welcome!
When you joined Growth Insights, we promised you one thing: growth tips and insights straight to your inbox that actually help you grow. And here they are. 🚀
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Without further ado, let’s dive into this year’s first edition!
Tip: Increase sales by sending feedback surveys with positive, open-ended questions
Source: Growth Bites
We all know that customer feedback is invaluable, but it turns out that it can boost sales too. Bring in more revenue by sending out surveys that lead with a positive, open-ended question.
Studies show that feedback surveys increase how much customers spend, even when they don't respond. And starting a survey with a positive, open-ended question (e.g. "What did you like most about our product?") can bring in even more sales — 8.25% more according to one study, and 32.88% more according to another. Apparently, being asked what they liked makes customers think positively about their experience, which leads to more purchases in the future. The feedback can be about the product, customer service, documentation, you name it. And it's beneficial with both potential and existing customers. Just link a survey in a follow-up email or present it in-app. You can even shoot customers a personal email with a few questions if it doesn't need to be done at scale.
What’s trending?
AI’s journey through time and technology across generations
Brought by Solveo
The story of human progress is a tale of generations. A very interesting one though.
Why? Because each generation leaves its unique imprint on the world. Some were raised in front of the radio, others in front of the TV, and some never looked up from their screens at all. Each era has been defined by its relationship with technology—sometimes loving it, sometimes fighting it, but always moving forward with it.
The Lost Generation grew up in a world still adjusting to electricity. The Baby Boomers witnessed the first moon landing on their living room TVs. Gen X made mixtapes and watched the rise of personal computers. Millennials saw the internet go from dial-up to dominating every aspect of life. Gen Z never knew a world without smartphones, and Generation Alpha? They’re growing up with AI Agents as their first playmates.
As we approach 2025, technology is moving faster than ever, with AI weaving itself into daily life in ways we’re only beginning to understand.
So… the following article will take you on a journey through time, exploring how each generation has shaped and been shaped by the technology of their era, leading to the AI-driven world of today.
Read the full article down below 👇
How Castmagic Went from Zero to $120K MRR in Under a Year
Various Sources
The AI space is crowded, but Castmagic broke through. In less than a year, the company went from an idea to $120,000 in monthly recurring revenue (MRR)—without raising a single dollar from investors.
From Podcast Pain to AI-Powered Product
Co-founders Blaine LaFleur and Ramon Berrios ran a podcast and struggled with a tedious problem: extracting valuable content from long episodes. Hiring agencies was expensive, and manual work wasn’t scalable.
When AI tools like ChatGPT took off, Blaine saw an opportunity: What if AI could automate content repurposing?
By January 2024, Blaine, Ramone, and their third co-founder, Justin, decided to go all in and wrote the first line of code for Castmagic.
The Growth Playbook: Fast Launch, Smart Distribution
With a working prototype, they didn’t wait to raise funding. Instead, they focused on getting users fast.
✅AppSumo launch – A lifetime deal on the platform gave them 10,000 paying users and $350K in revenue almost overnight.
✅Influencer partnerships – Instead of running ads, they incentivized creators to share CastMagic with their audiences.
✅Rapid iteration – Real feedback from early adopters helped them refine the product while scaling.
Within nine months, CastMagic hit $1 million in annual revenue, with just five full-time employees.
Scaling Without VC Funding
Despite rapid growth, they rejected investor money. They had already proven that if the product solved a real problem, customers would pay.
Instead of chasing funding rounds, they focused on:
✅ Keeping marketing lean – No big ad spend, just partnerships and organic growth.
✅ Iterating based on demand – They expanded features based on real user needs, not investor pressure.
✅ Building a profitable business – From day one, the goal was sustainability, not just growth at any cost.
Lessons for Founders
1️⃣ Solve your own problem first. The best ideas come from firsthand struggles.
2️⃣ Move fast. Their MVP was built in two weeks. Perfect comes later.
3️⃣ Find early traction. AppSumo gave them instant exposure.
4️⃣ You don’t always need VC funding. A good product with paying customers beats endless fundraising.
Thank you for reading! ✌️
We look forward to sharing more with you next week. Stay tuned!
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