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Find new customers on freelancing sites

Source: Growth Bites

Your product might be able to solve problems that potential customers hire freelancers for. Find these customers on freelancing sites.

Alex Kehaya of ActionPages ($4,000/mo) found customers this way on Upwork.
He searched for people looking to hire coders for specific tasks, then explained how his product could do the same job. Usefully, the customers had expressed interest in his service and set aside budgets for it ahead of time. In addition to Upwork, you can try this out on freelancing sites like Fiverr and Toptal.

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Growth Talks: 9 productivity hacks from startup founders

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Being the founder of a startup, especially one in its early stages, requires getting involved in all aspects of the business. From basic administrative tasks like data entry, email management, and digital document filing to marketing strategy and sales calls, you name it. You will also be obligated to attend numerous meetings with your teammates and business associates.

With all of the tasks piling up on your desk, it may be difficult to find time for the strategic thought and creative problem-solving that your startup requires to boost its business growth.

And productivity is an important component in determining a company’s success.

The truth is that not all of them will be effective for you.
You may choose only one of them, or you may design a productivity approach that is unique to you.

To explore how that appears in practice, we recently asked 9 company founders to answer the following question:

What is your no.1 productivity hack?

Guillaume Moubeche – Lempire:
“Use the rule of 1. Focus on that one big thing you need to get done by the end of the day. Everything that comes after that is a bonus.
The second tip is to use time blocks. In your calendar, block specific daily times to create a routine and build a habit. You don’t need the motivation to be more productive; you just need discipline.”

Jessie Akkermans – Doggies in town:
“I would say a realistic daily to-do list out of the large to-do list. I look at which things need to be done urgently and the things that will have a major impact on the business, even though they might take longer to finish.”

Ivan Homola – QApop:
“Get rid of all project management tools. Instead, use pen and paper, or the digital equivalent of it, like a notepad. Start the day by writing 2-3 things you have to accomplish. Also, if you can do any task in under 2 minutes, do it straight away without planning.”

Artem Borodin – Standuply:
“The best thing to boost productivity is to make your brain work even if you’re chilling at home after the workday. We often think that our brain is constantly trained — surely, we use it for work (at least some of us do). Some people may think quite the opposite — our brain needs relief. Without a consistent approach to exercising, you won’t be able to achieve the desired effect.
My highly recommended brain exercise is Cutting off unnecessary things.”

Explore the insights shared by other interviewed founders on this topic 👇

Creative pricing tactic for new product launches

Source: Demand Curve

Content creator Steph Smith used a clever tiered pricing tactic for her ebook launch:

She raised prices as more copies sold.

Starting with a price of $10, she raised the price $5 for every 30 books sold.

• $15 after the first 30 purchases

• $20 after 60, and so on

• She eventually allowed more purchases at each tier between price raises

To date, she’s sold 3,400 copies for more than $130k.

This tactic works because it leverages two principles of buyer psychology:

• Urgency: People are motivated to buy quickly to avoid paying after a price increase.

• Social proof: The book’s rising price signals the number of customers who have bought it, proving its value.

Of course, not all companies can test this strategy. But this could work well for companies selling courses, agencies selling expertise in the form of coaching sessions, or other companies that sell digital products.

If you use this strategy, your price shouldn’t increase indefinitely—it’ll eventually reach a peak where the cost outweighs customers’ interest.
Find the point just before sales taper off, then use it as the standard price.

Thank you for reading! ✌️

We look forward to sharing more with you next week. Stay tuned!

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